Posts Tagged 'Lara Galloway'

Baby steps for mompreneurs to create a business plan

Have you been putting off writing your business plan?biz-plan-graphic

Are you thinking that only “big businesses” looking for funding need to develop plans?

Or maybe you’re so stressed out, overwhlemed and busy that you can’t handle any sort of plan since you’re so busy putting out fires.

Well, any of these options makes you a very normal mom entrepreneur. But it’s hard to underestimate the value of having a plan for your business. Think focus. Think milestones. Think actions that actually lead to results. Think about finally getting what you want in life, rather than running as fast as you can from work to sporting events to client meetings to the dinner table.

I just interviewed Melodie Lane of the One Page Business Plan Company on my Blog Talk Radio show, and she shared several simple ideas and great resources to help mom entrepreneurs create a business plan that includes all aspects of their lives and business.

You can listen to the show, which is part of my WoMEN: What Mom Entrepreneurs Need teleseminar series, here.

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The Mom Biz Coach Live on Blog Talk Radio

Last Thursday I had a few minutes to spare at the end of my coaching office hours, so I decided to become a Blog Talk Radio show host.

microphone

Yep, you read that correctly. My decision-making process was pretty much like: “Hmmm…This does look interesting. Others I trust think it’s the bomb. I guess I’ll do it.”

I’ve never hosted a radio show before.

I know next-to-nothing about Blog Talk Radio’s platform and how to utilize it effeciently.

But I set up a profile, gave my show a name, clicked a few times, and voila! Within minutes I became an internet radio show host.

Just for fun, I scheduled my first live broadcast for the next day. A few minutes before going live on the show, I dialed in on the “host line,” finished making a few bullet points about the topic I was covering (“The Top Mistakes Work at Home Moms Make”), and shortly thereafter hosted my very first Audio Blog on The Mom Biz Coach Blog Talk Radio Show.

What a hoot! I had no idea what I was doing beforehand. I didn’t wait until I had studied all the online tutorials that were offered. I didn’t research, ponder and analyze my topic and whether it was the best I could’ve chosen. And I didn’t write out a script to make sure I said everything perfectly.

Nope. I learn best by doing. I get things done by just doing them. I have a lot of fun this way, even though I am at certain risk of making mistakes. Sometimes I make really big mistakes that make me feel embarrassed for a while. Other times I enjoy myself in the moment, not putting too much pressure on myself to be perfect, and in those moments I’m usually happiest with who I am. Flaws/mistakes included.

If you’d like to listen in as I practice doing things I’ve never done before, I’ll be doing just that on Tuesday, 3/31/09 at 11:30 am ET. You can tune in by clicking http://www.blogtalkradio.com/MomBizCoach . I’m adding lots of new shows, so perhaps bookmark or make my show a favorite if you’d like to keep updated.

Wondering if your biz idea will sell?

If you are an entrepreneur, you’ve had the experience of being struck with a “bright idea” that you’re certain will make you money. Hopefully, lots of money.

mom-biz-coach-pile-o-money

Many of the mom entrepreneurs I work with have incredibly creative minds and come up with new ideas for their businesses all the time. That’s part of what makes being an entrepreneur so much fun. After all, it’s not often when you’re working for someone else that your ideas are valued as much as you’d like them to be. When you work for yourself, you have the opportunity to turn your great ideas into actual products and services you can sell.

But how do you know if your idea will make you money? Or to put it another way, what if nobody else thinks your idea is so great? How much time, money, and energy can you afford to put into a business or a new product or service that doesn’t sell?

Well, I’ll be honest with you. I don’t have a crystal ball and am not able to tell my coaching clients how to predict what the market will like or not like. I wish I could. But there are some easy, cheap (or free) steps you can take to be sure that you create a business, product or service the market will buy.

One of the first steps is to be clear on what your niche is and knowing what your niche market needs. If you just create a business idea and hope that someone buys it, you’re probably wasting your time and money. And these are two things mom entrepreneurs don’t have a lot of.

Secondly, it helps to utilize some of the free/cheap web tools that are out there to actually do a bit of market research before you spend money bringing your idea to reality. This research will save you time, energy, money and stress, so it is definitely worth doing beforehand!

I’ll be talking more about this in my upcoming teleseminar on Tuesday, March 24th at Noon. I’ve invited internet marketing guru Steve Weber (of www.weberinternetmarketing.com) to be my guest expert and to answer all of your questions about starting a business or creating a new product or service that will make you lots of money.

You can register for the teleseminar “Is Your Idea Viable?” by clicking here. The $19 fee will certainly pay for itself when you learn some of the marketing research techniques Steve and I use to be sure our own ideas will sell.

Steve and I will be taking questions from participants on the call (or via the webcast) and would love to help you with yours. When you register, you’ll get immediate access to the teleseminar information (including bridgeline and webcast access).

“Is Your Idea Viable?” is the first teleseminar in the WoMEN: What Mom Entrepreneurs Need teleseminar series I’m offering to mom entrepreneurs who want some short cuts and support in making their business incredibly successful this year. Visit my website to learn more about the series and see who’s up next on the agenda! The series debuts March 24 and continues every two weeks through December.

Are you toying around with a bright idea that you’d like to make a reality? What tools/strategies/methods do you use to test the market before you launch? Leave a comment below and share your questions or best practices.

My first live interview–tomorrow!

Please tune in when I am the guest of networking diva Michelle Oliver, The Connection Wizard, on her BlogTalkRadio show Thursday, Jan. 8th at 12 pm ET!

I’ll be sharing my journey as a mom and an entrepreneur and some tips to help other mompreneurs make time for both family and business. Go to http://www.blogtalkradio.com/connectionwizard to listen live at Noon (download will be available at this same web address once call is completed). There you will find instructions for calling in or sending a message to us to have your questions answered during the call. I look forward to chatting with you and knowing that you’re there!

You can also leave some questions or comments here, on the blog, and we’ll try to address them during the show.


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