Posts Tagged 'work at home moms'

Effective Mompreneurs Have Effective Business Plans (and you can, too)

One of the simplest and most effective things I’ve done for my business is to finally sit down and write a business plan. I avoided doing this for three years. I had all sorts of reasons why I didn’t think it was necessary, and I had even more ideas about how hard it would be to do. Silly me.

I can’t wait to interview Melodie Lane, National Marketing Manager from the “One Page Business Plan” Company for my next teleseminar in the WoMEN: What Mom Entrepreneurs Need teleseminar series. This will be the third installment in the WoMEN series, and it will take place next Tuesday, April 28th, at Noon ET on my BlogTalkRadio show.

I had the good fortune of meeting Melodie on twitter (no surprise there!). Here’s a little background on her so you will know where she’s coming from and a picture of her with her four fabulous boys:

melodie-lane

Three and a half years ago, Melodie was launching her last business as an independent project manager and attended a local workshop on how to write a “One Page Business Plan.” There she met Jim Horan, founder and CEO of the “One Page Business Plan.” Jim became her first client and dear friend. Today, Melodie is an integral part of the company as the National Marketing Manager. She loves doing this job within the sisterhood of moms and enjoys the opportunities the company provides her to do what she is passionate about-helping people turn their ideas into thriving businesses. She has also built two successful businesses from the ground up and considers herself an entrepreneur at heart. Melodie is a busy, single mom living in Pleasant Hill, CA with her four boys.

The “One Page Business Plan” Company is an international consulting firm with over 450 consultants. They specialize in helping business owners “re-think” their businesses and then help them construct extraordinarily clear and concise strategic business plans-on a single page. The original “One Page Business Plan” book has been an Amazon.com best seller for over 11 years. Their next book, due out this summer, is the “One Page Business Plan for Women in Business.”

You won’t want to miss this information-packed hour in which Lara asks Melodie to give us the scoop on why working moms need a business plan, how to create one that reflects your definition of success, and understanding how an effective business plan equals results.
Having my WAHMs create business plans for themselves is a foundational step in my coaching practice. The One Page Business Plan is the template I have all my clients use because it is simple and effective. Learn why this isn’t just something “the big companies” should care about, and why not having one could be the very thing standing between you and the success you deserve.
The schedule for the WoMEN: What Mom Entrepreneurs Need teleseminar series continues every second and fourth Tuesday of each month at Noon ET. Visit www.whatmomentrepreneursneed.com for more information and to sign up for freebies that my speakers are sharing with our listeners!
Do you have a business plan? If not, what keeps you from creating one? If you do, what finally made you realize it was time to have one? I’d love to read your responses below.

Up Next in the WoMEN teleseminar series: Alisa Bowman

This is gonna be so much fun.

As you know by now, I’ve put together a fabulous and FREE teleseminar series for working moms called: “WoMEN: What Mom Entrepreneurs Need.” Our next topic in the series is something every mompreneur I know needs–some advice, tips, and clever ways to get the support we need from our partner or spouse. Running a business and raising a family is not easy, and it’s near impossible if you’ve got a struggle with your partner going on.

I’ve found just the gal to help us figure out how to make this better.

On Tuesday, April 14th at Noon ET, I’m pleased to welcome Alisa Bowman from “Project Happily Ever After” as my guest expert for the teleseminar entitled: “How to Make Your Marriage Work With Your Business.” alisa_bowman

Her approach to marriage, parenthood, career and friendships has been described as “disarmingly honest.” Her fresh take on life includes mentioning what others deem unmentionable.  From bikini waxes to second honeymoons, the silent treatment to power struggles (both with 2 year olds and 42 year olds), she is able to masterfully blend the helpful with the hilarious. Alisa speaks at college events and conferences. She has appeared in Better Homes and Gardens, Women’s Health and American Baby. She has also been interviewed on large websites such as Glamour.com, various newspapers and a guest on regional radio and television news shows. Alisa has authored and co-authored or ghosted more than 20 books, including 5 New York Times Best sellers. Alisa currently lives happily ever after (most of the time) with her husband, daughter and dog in Emmaus, PA.

I hope you’ll join us for this fun, wise and honest look at how we mom entrepreneurs can get the support we need from our relationships. Here are the details:

What: “Make Your Marriage Work With Your Business” teleseminar, the second teleseminar in the “WoMEN: What Mom Entrepreneurs Need” series, hosted by Lara Galloway, The Mom Biz Coach with Guest Expert Alisa Bowman

When: Tuesday, April 14th, from Noon – 1pm ET

Where: On your computer or your phone via www.blogtalkradio.com/MomBizCoach (click on the link to listen via webcast) or call (347) 838-9199 to listen and ask questions during the live show!

Tell your girlfriends to join you! I promise you’ll find some great nuggets of wisdom, some funny things to laugh about, and a few actions you can take immediately to improve your relationship.

Do you have a question or topic you’d like to hear addressed during the teleseminar by Lara or Alisa? Just leave a comment below.

The Mom Biz Coach Live on Blog Talk Radio

Last Thursday I had a few minutes to spare at the end of my coaching office hours, so I decided to become a Blog Talk Radio show host.

microphone

Yep, you read that correctly. My decision-making process was pretty much like: “Hmmm…This does look interesting. Others I trust think it’s the bomb. I guess I’ll do it.”

I’ve never hosted a radio show before.

I know next-to-nothing about Blog Talk Radio’s platform and how to utilize it effeciently.

But I set up a profile, gave my show a name, clicked a few times, and voila! Within minutes I became an internet radio show host.

Just for fun, I scheduled my first live broadcast for the next day. A few minutes before going live on the show, I dialed in on the “host line,” finished making a few bullet points about the topic I was covering (“The Top Mistakes Work at Home Moms Make”), and shortly thereafter hosted my very first Audio Blog on The Mom Biz Coach Blog Talk Radio Show.

What a hoot! I had no idea what I was doing beforehand. I didn’t wait until I had studied all the online tutorials that were offered. I didn’t research, ponder and analyze my topic and whether it was the best I could’ve chosen. And I didn’t write out a script to make sure I said everything perfectly.

Nope. I learn best by doing. I get things done by just doing them. I have a lot of fun this way, even though I am at certain risk of making mistakes. Sometimes I make really big mistakes that make me feel embarrassed for a while. Other times I enjoy myself in the moment, not putting too much pressure on myself to be perfect, and in those moments I’m usually happiest with who I am. Flaws/mistakes included.

If you’d like to listen in as I practice doing things I’ve never done before, I’ll be doing just that on Tuesday, 3/31/09 at 11:30 am ET. You can tune in by clicking http://www.blogtalkradio.com/MomBizCoach . I’m adding lots of new shows, so perhaps bookmark or make my show a favorite if you’d like to keep updated.

Just gimme three weeks

frustrated-mother-entrepreneur2I just read the latest post by Jennifer New (one of my favorite mom bloggers) who writes the Blog “Mothers of Invention.” She wrote about working on “kid time” and how it reorders our lives as mothers (read her post here: http://jennifernew.wordpress.com/2009/03/09/working-on-kid-time/).

It’s so funny how, after having three kids for almost seven years now, I still forget to factor in “kid time” as Jennifer calls it.

I told a friend last week that if my husband would just agree to take three weeks off of work to babysit the kids, and therefore relieve me of my mommy duties, I would write a book, publish it, create an entirely new teleseminar series and coaching program, write my next several blogposts and newsletter articles, get hired by 10 new clients, and drop 25 pounds (due to not getting up from the computer to eat since I would be so happy to finally be the productive person I want to be)!!!

Sometimes I get frustrated since I have all this creativity, energy and passion to do my work, but am constantly interrupted by someone who needs a snack, to be wiped, wants to snuggle in my lap and play with my hair or my zipper, needs help building their pillow fort, or to play referree in a sibling war. Sometimes I’m able to shift from my work to my natural mothering-love mode. Other times I shout and fiercely defend my space like a territorial pit bull. Tears fall. Guilt engulfs. But eventually, we all get over it.

I don’t beat myself up for any of it. This is just what it looks like to be a mother, where my kids are always my priority, but also a human who has her own interests that are extremely worthwhile.

Now, off to clean up the puddle of pee my daughter just made on the floor.

The fog has lifted

mom-biz-coach-fog-lifting

Hello, Blogosphere. Nice to see you. Been a while.

Just wanted to drop a quick line and let you know I’m back. I’ve been MIA lately given some extreme focus I’ve had about my goals for this year.

I decided to add ecommerce capabilities to my website this year. So I did that a couple of weeks ago.

I decided to start offering a free teleseminar each month so I can help mom entrepreneurs stop wasting their time and learn how to get more of it. I did that a week ago.

I realized I needed to update my business plan to reflect my new focus on teleseminars, group coaching, and creating products and programs from my coaching and consulting. I’m doing that now, and having so much fun with it.

Then it dawned on my that I shoulda had a VA (remind you of a commercial from the 80s?). So I interviewed a ton of great mompreneurs and hired one today.

And I had a very sick little boy who just wanted to stay home with his mom and snuggle for about four days. So I’ve been snuggling a lot the past few days.

While I focused on those critical components of my business strategy (and on my family’s needs), I dropped more than a few balls I was juggling. Keeping up with my blog is one of them.

It’s nice to be back. Stay tuned for some posts on what to do when life gets messy, how to drop the balls gracefully, and how to love the life you live even more because of all that.

Come to think of it, it would be a good idea to subscribe to my blog (click that little orange button on the top right corner) so you don’t miss out those upcoming posts I mentioned.

Have you been in a fog lately? Why? Have you outgrown systems that used to support you? What are you planning to do about it? Please, do share.

How to get it all done (?!@#)

I’m laughing as I write this post, since I am pushing through some crazy stuff to get it done. I’ve been a little absent lately thanks to some great things that have been occupying the space of my prioirities. One of these priorities is standing on the chair I’m sitting in, hanging onto my head, and jumping and dancing to Raffi’s “Shake My Sillies Out” as I grip the computer for dear life, continually hitting the backspace key to correct all the typos and try not to get knocked off the chair.

So I’m singing Raffi, entertaining (lamely) my two-year-old daughter, and writing. This is the life of a mom entrepreneur that I love!

Getting it all done, juggling the various roles and responsibilities I’ve signed up for, balancing between the worlds of mother and coach/business owner… These phrases are loaded with energy, often negative energy, since lots of times we tend to focus on what we aren’t doing versus what we are doing.

I’m giving myself a break. This blog post may not be the most riveting or life-changing one I’ll ever write, and my humming along with Raffi is not the prettiest, and there are lots of better ways to entertain my babes during family time, and there are lots of things I could be doing for my business right now, and the godforsaken laundry is still there, right outside my office door, looking at me…

But I don’t care. I’m doing what I can. I’m doing it right now. I’m laughing at the juxtaposition of my littlest now singing “Shake Your Booty” while I try to compose meaningful thoughts.

This, for me, is having it all. There will be more time for babes and more time for business as my children grow up and my business grows. Both will go through stages that require more or less of me, and I’ll adjust my schedule accordingly.

My other big priority is an interview tonight with Angela Jia Kim on http://www.savorthesuccess.com. I’ll be sharing more on how we mom business owners straddle the two worlds we live in, and some tips for making it all work for us. Please consider joining in! To register for the call, follow this link: http://www.savorthesuccess.com/event/details/58

What about you? What does a typical day of working at home look like for you? What have you decided to let go of that has made you happier with your life? Please share your comments below.

What to do with your business during the economic meltdown?

Make good use of your down time by:

1) Create or update your business plan.

2) Take a look at your marketing strategy. Do you have one? When was the last time you updated it? Are you making the best use of free/nearly free social networking venues like LinkedIn, facebook and the various discussion boards of online communities? Everytime someone views your profile, your website or your blog, you have marketed yourself.

3) Now create a marketing plan. This is an actual agenda of events you’ll take part in, periodicals you’ll advertise in, press releases you’ll send out, workshops/conferences/etc. that you will use as a vehicle to get your name and your business out there.

4) Customer service. Have you followed up with your best clients lately? Who can you send a card to say thank you, happy birthday or I miss you to? Your past clients would love to hear from you and know that you’re thinking of them. While it’s quiet, take the time to thank them for their business and welcome them back. Follow up with your newest customers, too. How is the product or service they purchased from you working out? Also, consider going the extra mile and providing some advice, tips, encouragement for these new customers to make them glad they purchased from you rather than your competition.

5) Something new: Consider brushing up on some new area of your business. What can you learn? Can you find out more about a new product line, or learn some tricks with new technology that can support your clients? Is there a new product/service/strategy that would help free up your time for you to spend doing the thing that makes you successful?

6) Become an expert on what your competitors are doing. Don’t reinvent the wheel; research your competition and look for some new ideas that you could bring to your customers. If it worked for them, it will likely work for you.

No doubt the crazy economy has many entrepreneurs, business owners, well heck–nearly everybody–a bit nervous about what’s coming next and worried about how to survive while the pool of money to spend on our goods and services is shrinking. It is critical for businesses to focus on their top priorities and spend some of their down time doing actions that serve those priorities.

When business is booming, we seldom have time to create or update the foundational systems of our business that keep us growing and running smoothly. There’s no better time than the down time to check in on these systems and fill in any gaps. The suggestions above are a good place to start looking for what needs to be updated.

One note of caution: Before you start filling your down time with classes, research, writing thank you notes, networking, catching up on the latest technology, etc., remember to consider your top priority. If your #1 goal for the next month is to get new clients to generate income, do the actions that will lead to this result first. These are called “high pay-off actions” (HPAs). Do these actions first everyday or every week. Perhaps you spend two hours each morning attending a networking meeting or calling on some old clients. Once you’ve done your HPAs, then you can allow yourself to take on some of the other actions. Always do your HPAs first.

What are you doing with your business during your down time? Have a strategy or an idea you’d like to share with others? Want some feedback on whether or not an idea you have makes sense? I’d love to hear from you and will respond to all comments. Good luck!


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